
IT Policies, Commands, & Apps
Tools & Methods
Figma
Research
Team
Designer (me)
4 Developers
Product Manager
My Contribution
Idea
UI
Impact
Improved adoption rate for policies (11%+), commands (3%+), applications (4%+)

What & Why
Another part of the product strategy was focusing on PQL (product qualified lead) behavior that has been highly correlated with conversion. Part of that behavior is adopting three or more resources; some of those resources are policies, commands, and applications.
Research
To learn more about what inhibits people from adding policies, commands, and applications.
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UserTesting Interviews
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​Initial impressions from non-customers of the product. 5 sessions
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Findings
Admins who have never seen JumpCloud before struggled to understand policies, commands, and apps when first navigating to those areas of the product.
They didn’t know what apps were available, they didn’t understand how or what commands were, and they often confused policies and commands with each other.
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Challenge: How do develop some consistency with these similar resources
Before
X Difficult to understand what it is
X Doesn't encourage interaction
X Hard to get a sense of the offering
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After
+ Easier to understand what it is
+ Encourage interaction
+ Easier to get a sense of the offering
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How We Tested It
Compared interaction data with the originals.
Results
The updated version was a success!​
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11% Improvement in adoption for policies
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3% Improvement in adoption for commands
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4% Improvement in adoption for applications